Zwift "Premium", TR Merger or Add-In speculation

I’ve been through a few of these, on both sides of the table, with public and private companies. There are many dimensions to this: investor relations, contractual relations, employee needs … the list goes on. Nothing good comes from speaking too soon – all it takes it one small thing to go sideways and now you have a bigger mess to deal with, that could even risk the deal happening.

Even in private transactions, the norm is to keep everything confidential until there is signed & counter-signed ink on paper.

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Yeah, great thanks for sharing. An LLC itself is a type of business entity, while an S corporation is a tax classification. It lets the Internal Revenue Service (IRS) know that your business should be taxed as a partnership. To become an S-corporation, your business first must register as a C corporation or an LLC.

will. not. die.

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I’ve been following this thread, analyzing any and all data points, developing time lines, etc. and here is my complete analysis:

This is all just an elaborate setup for their next April fools joke. :rofl:

I’m still bitter that the Chillow was not a real thing. :stuck_out_tongue_winking_eye:

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I love long setup on jokes!

Hope this one is good!

So a rabbi, priest, and mullah walk into a bar…

The bar just happens to be in Reno and they all follow Nate on Strava?

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In a crazy twist, Nate is actually the bartender!

Anyway, this other person is already sitting at the bar when our three relgious-cyclists arrive. That person, wearing an odd orange-colored suit turns to the rabbi and says, “שמי אריק.”

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:astonished:

I do wonder if this speculation if it doesn’t happen will negatively effect TR

Over the last couple of days on facebook I have seen people ask the normal question of what indoor training programme is best and quite a few replies have been ‘well TR is being bought by zwift so there’s no point bothering with TR’

Well thats just silly for people to be responding like that. Maybe Eric heard about Nate’s air fryer mad skillz and was in town for a personal demo and then they kicked back over some fries and laughed at all the possible rumors that were about to start. :joy:

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That is just stoopid….regardless of any potential buyout, TR is still a fantastic training program and it is not going to change anytime soon.

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Well that’s the internet. Things get posted and some people just take it as fact

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Every piece of consumer software from a small company that I’ve used has turned to garbage once the company has been bought out. If TR can remain nominally independent under the zwift umbrella with minimal loss of leadership, then that is a win for everyone. The worry is that TR is rolled into zwift, key personnel leave either because they get a nice windfall or because they don’t like the new corporate culture, TR stagnates while the TR team has to focus on zwift integration or that zwift corporate culture kills what the TR focus on continually improving the product with great customer service

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No argument from me…my point is that the software doesn’t turn to schitt once the ink is on the paper. So saying there is “no point” to TR since Zwift may be buying them is just dumb. I doubt you will see a single change to the TR platform for at lest a year.

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I assume the point is, that we maybe want to see change. AT recognizing training stimulus from unstructured fartlek rides just to name one. I for one hope that TR won‘t stop trying to amaze (not that I wasn‘t fine eithe the product as is)

there actually was a product called the chillow, it was something in sky mall and my wife had one years ago, it was literally a pillow sized ice pack

Agreed. As as legacy users locked in at the $99 price point I’d gladly pay the $189 if it would guarantee TR remained independent for at least 5 years. But obviously you that’s not reality.

I’m just not a big fan of the “big guys” gobbling up “little guys”. I’d rather see somebody like RGT Cycling collaborate with TR to narrow the competition gap with Zwift.

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