After looking at my first post change ride today, I had a new thought. I think this change may decrease the number of new users to Strava. When I stated cycling a few years ago I started out using Map my Ride but switched to Strava because I liked their segments and how I could track my improvements on segments over time. There is no way I would have paid for that back then, for my first two years cycling I didnt know or follow a single other Strava user.
I know Strava says they have 50 million users, but how many of those are actually active and how many create an account, are active for a couple years then find new hobbies? My guess is that less new users could equal less paid users starting a slide
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