I think this hits the crux of the matter for me. Most (all except me?) people seem to agree with you that legacy pricing is something that a person has somehow earned whereas I see it more of a privilege imparted based purely on being in the right place at the right time.
I pay the current price and yeah I would prefer to pay the 99$ a year but Iâm late to the party so thatâs on me and I also didnât pay the previous years so I could say I saved that money.
What I absolutely donât get are the people who complain about it and somehow provoke that others loose their lower priceâŚwhat is wrong with you?
I mean what is the expectation and point? Why do they care that someone pays less? Are they sleeping better at night knowing that other people lost an advantage?
I think TR shouldnât change it, its a nice gesture for their loyal customers.
I see your point and I admit that my analogy is not the best one, as you well pointed out.
It is very easy to say âIts absolutely fairâ if you are paying a legacy yearly plan.
I can guarantee most people (me included) would be pissed and complain if they are suddenly remove the legacy pricing and put everyone on the same pricing plan.
I donât think there is any expectations to be honest. I suppose if I was to propose a new structure then it would be to replace the current legacy structure with a discount based on time served?
Maybe 5% discount on the current rate for every year served up to a max of 50% - that would at least mean that the same discount is attainable by all? And current legacy price holders can stay were they are or get the new discount whatever is lower.
That would be my compromise based on my interpretation of fairness and keeping long term subscribers happy. I still believe the ultimate in fairness would be that everyone pay exactly the same and TR rely solely on the quality of their product to retain subscribers.
I suppose my counter argument to that would be that you still needed to be in the right place at the right time in order to have the opportunity to prove your commitment⌠but thatâs a good point.
I think TR is keeping prices as they are now as a strategy.
Think about it. There are many people who seldom use TR⌠maybe during the winter. if that⌠but they still pay 100 a year. but they keep their subscription, no questions asked. If TR were to raise prices, there would be less inclination to keep paying full price and people would probably just pay for 4 months and call it a day. So as a financial standpoint, its better for TR to tell potential investors they have 10k yearly subscriptions instead of 5k yearly subscriptions
Going back to when I was an active member in the training center I mentioend aboveâŚI kept my membership much longer than I should have because I was locked in at $99 / month. In the end, it would have been cheaper for me to just pay the monthly rate for the ~6 months that I actually used the center.
Will probably go the same way w/ TR again when my yearly runs out next yearâŚI just donât need / use it during the summer months. So Iâll pay for it from November to May and then let it drop until the following NOv.
This is exactly it. I worked in an internet subscription based business. A large portion of the income ends up coming from people that sign up and never use the product. You know, they have the best of intentions and are meaning to get back on, etc.
What happens when you contact those legacy users for any reason? They quit in droves! What happens when you raise the price. You have to tell them and then they quit in even larger droves! Our business was loath to email customers for any reason. An email for us was a reminder that they had this subscription and were not using it. They would email back asking to cancel.
TR has the data. They know exactly what percentage of legacy users never even use the system.
FWIW I posted some upcoming Black Friday deals, because after all this thread is titled âBlack Friday Deals? âŚâ and the not-coach-chad moved them to the Deals thread.
Yes, because this thread was directed at TR specifically (and it happens to be in the TrainerRoad Software category for more clarification), not the wider landscape of cycling or training related deals.
We continue to place those broader options in the same place we have for 3 years. So I moved your comment to the appropriate thread.
Nah, theyâre not subsidizing me. Theyâre paying me for the hundreds of hours of data per year I contributed so that TR could make the product they contributed nothing to.
Iâm on the other side of it and I donât care. Legacy people have a great deal. $189 is still a great price for what TR offers. Anyone complaining should seriously get over it.