Zwift raises $450 Million; Specialized joins KKR in the investment round

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I notice it quite a lot - can see clear blocks of structured training being done by people* on the 60/90 freeride. They’re doing a workout so whether the erg instructions are coming from zwift or TR they’re still doing a workout while riding around in Zwift - they’re not out for a ‘sociable’ ride hence the workout screen thing. (* this includes me!)