That’s exactly how you see the Wahoo TRACKR these days, I think they even made a yellow one for Tadej.
I am on my 3rd TICKR as I got one replaced v1 and one on discount v2 just before they released the TRACKR, but looking at reviews, it seems that the Wahoo TRACKR is a solid piece of hardware.
Reading the other comments here, I will give the H10 a try or go with the the TRACKR as I like the rechargeable battery even better.