Cyclist are not the target market? Its called a PELOTON.
Although we can admit, cycling has started to attract even more of the mainstream fitness crowd including runners, gym and cross-fit athletes. And that name PELOTON is the perfect title to bring in anyone to the cycling world.
Lets pair the name with the standard spin class, gym style vibe. That will sell.
Rather than calling the bike WORLDS, and only using real life POV video of you the cyclist hanging on for life while trying to stay on the wheel of your monster Masters Tuesday night local athletes. There’s another virtual platform for that.