It does definitely look they have made their own frame and cockpit…
Only reservations as of now, an pricing very much in the top end range.
Also, loads of sizes and color schemes and a new integrated cockpit.
link to the main product page 
https://www.enve.com/introducing-the-en … road-bike/
link to configurator
https://www.enve.com/bike-builder/paint
Edit: Now that the page properly works, they have actually released a “custom road bike”
Also: US Orders Only
It being only configurable with „old“ (2016-2018) ENVE SES-level wheels makes me think, that a new SES level product is still far away.
The fact that the frame accommodates 35c and apparently has a „custom geometry“ is very positive however.
Oh wow! That sucks.
Lol $11k for an Ultegra Di2 build. I guess if you can actually buy one that may be a bargain though.
So the pricing is on the level with top configuration specialized sl7 and argonaut bikes… but I like the branding by no branding at all 
Avoided the branding issue by buying a bike with only a 3 and a T on opposite sides of the down tube 
You could buy a much cheaper bike and get a custom paint job instead…
Apparently, they aren’t quite carful enough selecting the images for their configuration. Other than that, I find their configurator to be a good thing.
To quote their website:
Our goal is to deliver you a bike that fits - perfectly. To make this possible, the Custom Road is constructed using a molding process that allows us to create a custom bike for virtually any fit. The result is a handcrafted, US made bike, built specifically for you
This is actually pretty impressive. I don‘t know a single company as big as ENVE, that does that.
I know, but he specifically said he likes the absence of branding. That is much easier to be had with a custom painted bike.
No, custom frame designs are still mostly available in metal. The problem with doing it for carbon bikes is that you have to create the custom molds first, which is a fairly expensive one-off outlay. I guess at the pricepoint they are selling, it is still cost effective. I also wonder how many custom molds are really needed - there are only so many useful seat and headtube angles, and with the right design, tubes can mostly be cut to size.
No branding is not the main thing I just simply like understated look and the fact that enve is not screaming everywhere like, for example Trek. I do not have to be convinced that repainting the frame is cheaper, not saying the bike is the bargain of the century…
Epic. 
Very cool. Seriously thinking about buying one.
Made-in-USA doesn’t mean much to a lot of people anymore, but it means a lot to me, especially when we’re talking about a top shelf manufacturer like Enve.
I’m curious about the fit philosophy and how custom a frame can be. What they have posted is a little bit wishy washy.
Steps to a Perfect Fit
Establish the rider's current fit history by identifying likes and dislikes related to current bikes, past bikes, and most current professional bike fit. Run rider's ideal fit measurements through ENVE's Best Fit Calculator which crawls thousands of stack/reach combinations and delivers several "best fit" geometry solutions. ENVE and rider meet to review fit options and establish final geometry.
What if the rider really doesn’t know what fit they want or have never had a great fit and think a “custom” solution will solve all their problems?
The warranty is good but not amazing. The product page is misleading. They talk about lifetime incident protection but the fine print says otherwise:
All pricing is based off the current suggested retail pricing for the frame or component in question. Pricing may vary based on your location and distribution partner’s programming.
| Ownership Period | Discount |
|---|---|
| <2 Years | 35% off |
| >2 but < 3 Years | 30% off |
| >3 but < 4 Years | 25% off |
| >4 but < 5 Years | 20% off |
| > 5 Years | 10% off |
I looked up the website, no details on type of bottom bracket. Anyone with the info??
I can’t seem to find it in any of the articles I have skimmed:
Also bike fits are not forever - you might increase or lose flexibility, for example, so a perfectly fitting bike might not be right anymore a year later.
I also wonder how many people actually have fitting needs that can’t be solved with changing stem, bars, or saddle/seatpost. Mostly I’d think people at the extreme ends of the size range, but I doubt they are the main reason they’ve launched this.
You don’t buy a new $11k bike every year? Peasant.
