Indulge me in my conspiracy theories… It’s surprising to see two price increases in a short period of time and citing value as the reason. TR is a business with cash requirements. Was this reactionary or strategic?
Unanticipated High costs
Unanticipated Lost subscribers
Needing higher cash flow for private equity
High debt service
It’s hard to believe a silent price increase wouldn’t have anticipated this amount of discussion. The amount of damage control Nate is doing makes me think there are other issues at stake.